There’s been a quiet shift happening in the North West property market: sellers are increasingly accepting offers below their original asking prices, typically around 4.5% less. But what’s driving this trend, and what does it mean for buyers and sellers?

1. More Listings, More Competition

With listing volumes at a seven-year high, buyers now have more choice than they did during the frenzied post-lockdown period. This increased competition among sellers often leads to more flexibility on price.

2. Valuation Gaps Are Widening

In some cases, properties are being downvalued by mortgage lenders. This can put pressure on sellers to reduce their asking prices if buyers’ lending falls short of the agreed amount. Negotiation becomes inevitable.

3. Informed Buyers Have More Power

Buyers today are more informed than ever. With access to sold price data, valuation tools, and market trend insights, they’re coming to the table with realistic offers, and they know when a property is overpriced.

4. Sellers Still Achieve Strong Outcomes

While accepting slightly below asking might feel like a loss, most North West sellers are still walking away with healthy gains, especially those who purchased before the recent market uplift.

Advice for Sellers: Be prepared to negotiate. Price your property in line with current conditions and stay open to reasonable offers to avoid stagnation.

Advice for Buyers: Don’t be afraid to make a fair offer below asking, especially if you’ve done your homework and the property has been on the market for a while.

Call Kuavo today on 0151 541 7087, whether you’re a first-time buyer, looking to sell your home, or searching for the perfect rental, our local experts are here to help you every step of the way.

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